We've had quite a week at Teimlo. A while ago we came up with the idea of hiring our new marketing head by text message - well at least making a text application the first stage of the process. This has been picked up by the press (thanks guys) and extensively covered.
The viral version of the advert is as follows:
"We need a marketer. Text JOB + y it should b u to 82088. 160 characters 2 make an impression! Cost 1 std rate txt , UK only. C teimlo.com"
As a mobile services provider we constantly need to innovate on behalf of our customers and this is an example of how we can do it. In this case however, the interest has gone further and the whole job by text idea has been extensively re-tweeted and blogged about with a lot of interest about the kinds of replies we will get and about the outcomes.
We don't know the outcome as the campaign will run for another month, but will keep you all informed through this blog. Follow here, and follow Teimlo on Twitter to see how the hiring goes and if we get the person we need.

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